We believe in tech for societal change

Plora is a digital platform that compiles fragmented property and land data into one singular place. Currently, vital information like zoning regulations, plot boundaries, ownership details, building permits, and environmental restrictions are dispersed among various authorities and often trapped in complex or outdated formats. This leads to delays, increased costs, and uncertainty for both the property market and municipalities.

People crossing a street in a city

Bridging silos

Businesses

Workflow optimization.

We support real estate agents, architects, and property management teams in streamlining workflows and processes. Plora makes it easier to move faster, together – with shared insights and technology helping surface and clarify complex building rights and regulations.

Private

Transparency and accessibility.

Get straightforward access to property reports, zoning applications, and construction permits. With this robust information, urban planning decisions will be solidly grounded in up‑to‑date knowledge, reducing risk and elevating accountability across Swedish property markets.

Government

Data quality and accessibility.

By consolidating data sets, we can strengthen data accessibility, traceability, and quality. That means the actors who make the biggest impact on Sweden’s built environment – banks, developers, and municipalities – get a reliable base for financial, behavioral and environmental analysis.

We are Plora

Portrait of Damjan Knezevic
CEO & Founder

Damjan Knezevic

Damjan is a Stockholm-based design and product leader with nearly twenty years of experience at companies like Spotify, Klarna, Volvo Cars, and Samsen. He’s worked across Europe and the US, helping teams bring ideas to life at scale — from launching Spotify into 90 new markets, to shaping Klarna’s global checkout and payments, to developing AI-driven customer care tools at Volvo Cars. As Co-Founder and Senior Partner at Samsen, one of Stockholm’s top design studios, he built and coached their high-performing design team.

damjan@plora.app

Portrait of Alexander Nånberg
Founding engineer

Alexander Nanberg

Alexander is a software engineer with over a decade of experience building web products at companies like Acast and Quartr. With a sharp eye for detail, he cares deeply about craft — from driving the design system and user management at Acast, to shaping the AI chat experience and leading a full redesign of the web app at Quartr. He has also contributed to open source projects such as Next.js and React Router.

alexander@plora.app

Sweden; our home turf and priorty

Sweden’s property market encompasses over 5 million properties, yet remains largely underserved by modern data infrastructure. With 15–20% of the market in active buy-mode at any given time, the opportunity for digital disruption is substantial, and largely untapped. Plora is positioned to lead that shift, with a clear path to Nordic and EU expansion.

With over a billion data points across the Swedish real estate market, Plora supports businesses, private individuals, and government.

Plora growth chart